At the center of commerce is the market. In one way or another, markets have been automating since Thomas Edison developed a reliable stock ticker more than 100 years ago. Much of the automation centered on order processing and matching in financial markets. More recently, industries have successfully automated their particular product markets through electronic auctions on proprietary networks or on the Internet. Automation will eliminate channel intermediaries as electronic commerce enables manufacturers to sell products directly to consumers. In fact, electronic commerce will expand the role of intermediaries and allow new services and more e½cient intermediaries to emerge.
The automation of continuous-double-auction securities markets has accelerated since the worldwide stock market crash of 1987. Our chapter on ®nancial market automation surveys issues and technologies required to implement an electronic market cost-e¨ectively, using appropriate technologies, to reach the widest cross section of buyers and sellers. The chapter discusses the trade-o¨s between policy (e.g., fairness and transparency) and the technology o¨erings that make a market attractive.
The ninth chapter of this text covers the most visible aspect of electronic commerce:
digital retailing. Success in retailing used to require location, location, location. However, the Internet has eroded the importance of location and made distance less of a deterrent to customer satisfaction. Our digital storefronts chapter considers what the death of distance means for retailing. The effective and ineffective implementation of traditional retailing methods as well as search and discovery in digital retailing are explored in light of some of the Web's more signi®cant successes.
Related Articles on Web & Ecommerce
- Key Words Selection
by Saqib Ansari
The search engines like Google,Yahoo and MSN are the vehicles that drive potential customers to your... - HTML Color Codes
by Saqib Ansari
HTML Color Codes are 6 characters wide and look like "#80FF12". This is really made up of 3 2-digit ... - What is Search engine optimization(SEO)
by Ariese Ansari
Search engine optimization (SEO) as a subset of search engine marketing seeks to improve the number ... - Generate Ad Revenue With Your Website
by Charlie Douglous
If you have a website that provides free information or a free service, you may be sitting on a pote... - What is e-commerce - Advantages and Drawbacks!
by William King
This article narrates the facts about electronic business, the business over the internet. It throws... - How to Sell Effectively on eBay - Top 10 Tips
by William King
This article lists out some tips and suggestions that will help in selling your products effectively... - Finding “Dropshippers and Wholesalers” made easy through online directories
by William King
The purpose of this article is to assist readers in locating various wholesalers and dropshippers wi... - The advantages of working online as compared to offline
by William King
This article will delve into the benefits of running an online business as opposed to an offline one... - International business to business payments
by William King
This article focuses on methods of international business to business payments and which methods are... - Planning and starting an online business
by William King
This article takes you through the process and planning required in starting your own online busines... - Web marketing VS Offline Marketing
by William King
This article focuses on the difference between web marketing and offline marketing, highlighting the... - Who uses eBay and Why
by William King
This article offers information on the typical types of users of eBay and the reasons for their doin... - Communication channels & their importance in online business
by William King
This article lists the communication channels that an online business must utilize and the importanc... - Finding trustworthy buyers and sellers in online trade
by William King
This article offers tips on how to find trustworthy buyers and reliable sellers while operating a bu... - Is Selling Online A Smart Decision?
by Monica Lorica
The internet is often deemed as the perfect place to sell products and services. It can reach a wide... - Threats to online Trading Companies from fraud and hackers
by William King
This article focuses on the threats that online businesses face from hackers and the risk of fraud.... - Infrastructure for electronic business on the internet
by William King
You can make huge money selling online, if you get the basics right. So let us try to understand the... - Selling your products online! How to sell effectively using a website
by William King
This article throws light on understanding the characteristics of a successful e-commerce site to ge... - Buy & Sell of Used Items on the Internet in India
by Aasit
YObaba.com is a free online local classifieds for property, cars, jobs, services, community, events ...
