The 7 Steps To Successful Selling

By

Jason Hartman

Posted Date: Thursday, February 04, 2010 | Viewed: 74
Posted In Category: Business and Finance » Business ans Finance Articles
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No matter what business you’re in, whether it be your own business or if you’re working for someone else, you need to have sales skills. Even with your own personal life, children, parents, brothers, sisters and friends, you want to know how to sell your ideas.

Will Crist of Sandler Systems, Inc. is a trusted advisor to business owners and entrepreneurs. He helps with company cultures, sales skills and personality assessments. People often come to Will because they are frustrated; they are not getting the results they want in their business. Their sales people are saying they cannot expect to make sales because of the market, competition or they don’t have the right product for the right price. These are common issues that people look to Will Crist for advice on overcoming.

According to Will Crist the first part of the Sandler method is to change the whole notion of what we mean by selling. It isn’t all about getting someone to buy something from you; your first step is to find out what they want, how you can help them; what kind of issues they have and the reason they would buy something. Will Crist calls this the “pain.”
It is important the buyer feel that they are in control while you guide the conversation to a decision, even if they say no. You don’t want to leave things at “Let me think it over,” because this is the customer’s polite way of saying no. In most cases, the customer will not follow up and call you next week to buy. “I’ll think about it” or “let me sleep on it” are typical examples of “no.”

This is when the salesman needs to offer to help the person solve the issue and come to a decision. It’s OK of they say no; what you really want to do is take away the “think it over.” You might find that there is a solution; a way you can help.

The 7 Steps to Selling according to Will Crist

Step 1: Bonding and Rapport

Any encounter with another person begins with bonding and rapport; building trust. Trust comes from keeping promises and delivering on what you say you’ll do. For some people it may be about finding out what you have in common. The goal is to be invited in.



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Article Tags: real estate investments, financial services, rental property, property sale, foreclosed homes for sale

About Author:
is the Founder and CEO of Platinum Properties Investor Network, The Hartman Media Company and The Jason Hartman Foundation. Starting with very little, Jason, at the age of 19, embarked on a career in real estate while promoting his unique Personal Branding methodology through which Jason says "virtually anyone can achieve wealth, notoriety and a high level of personal satisfaction".

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